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Cain Consultancy has recognised that production budgets can go awry from the moment of brief and that is why we like to be with you all the way.

It takes a fundamental understanding of the production process, how agencies and marketeers work in order to maximise on investment.

With over 30 years of experience in the advertising, marketing, production and post production arenas we are able to bring clarity and control back into the business of production where client and agency can work in harmony!

Our clients have benefitted from better value and or cost savings and understanding the whole production process whilst actually enjoying the experience of creating successful campaigns.

We are not auditors, we are experienced production specialists; on your side throughout the process. This is what makes us different and invaluable to both marketing and agency teams.

Services

Cain consultancy offers the following services either individually or as a full package:

  • Advising on briefing document and setting of budgets
  • Assisting in the briefing process
  • Formatting bid proposals
  • Advising on bid process
  • Advising on post production routes and costs including SFX and CGI
  • Overseeing pre-production and post production processes
  • Advising on contracts
  • Setting of clock information and co-ordination
  • Clearcast support (commercial clearances)

Clients

Toyota Motor Group

  • CHR
  • RAV4
  • Aygo
  • Yaris
  • Prius
  • Auris
  • Verso
  • Avensis
  • Land Cruiser
  • Hilux
  • Proace
  • Mirai

Storck

  • Werther’s
  • Toffifee
  • Merci
  • Knoppers

Dairy Crest

  • Petit Filous
  • Frubes
  • Wildlife
  • Cathedral Cheese
  • Countrylife Butter

Slimfast

Pfizer

  • SMA 
  • Anadin

Nintendo

Sky Italia

Agencies WE HAVE WORKED WITH

  • Saatchi & Saatchi
  • Publicis
  • FCB
  • Grey London
  • McCann Erickson
  • The&Partners
  • Karmarama
  • Hey Human
  • JWT

BACKGROUND

Cain Consultancy was formed in 2004 by Cheryl Cain, former Head of in house Production at Publicis and Geers Gross, along with Edward Lloyd Barnes CEO of ‘The ComFederation’ media agency and former Director of TV Planning and Buying for WPP (Mindshare & Media Edge).

In 2004, we were requested to provide cost consultancy and production management for Yoplait Petit Filous. Owing to the success of controlling costs and management of the production processes, we were invited to work across their brands; YOP, Frubes and aid in the launch of a TV campaign for Wildlife.

Since then Cain Consultancy has built its reputation and repertoire to include blue chip clients such as Toyota, Storck, SKY, Dairy Crest and Pfizer.

Cheryl Cain has worked 30 years in Advertising, including 8 years as a Board Director for a top 20 post production facilities house in Bristol, London and Manchester as well as managing her own production company.
Her full rounded production and agency experience places her in an ideal position to understand costs, production processes and managing clients and agencies.

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